Storytelling Insights

Increase audience engagement and funding with these storytelling tips and insights.

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One of the biggest storytelling mistakes you can make is putting the wrong person on camera. To avoid this mistake, the following climate storytelling technique …
4 min read
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Is your cleantech company unsure about using storytelling for marketing? You might believe in the power of storytelling, but your board or company leaders might …
6 min read
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Have you ever felt bored out of your mind watching a video? Or sat through a draining presentation with 100 words per slide? In both …
6 min read
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Want to engage with your audience more? It might be time to work with a Storyteller instead of a Videographer. Nonprofit video storytelling is more …
4 min read
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Struggling to captivate your audience? Many environmental organizations face storytelling deficiencies, leading to ineffective communication and missed opportunities. Let's explore how using the 6 essential …
6 min read
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Emotive climate storytelling takes you on a journey from the heart to your head. Imagine standing in a lush forest, the air thick with the …
5 min read
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You already know the importance of video storytelling, but working with limited budgets can be challenging. "61% of companies point to time and bandwidth as …
4 min read
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We've saved you time by bringing the key points from several insightful articles on environmental storytelling. Enjoy these takeaways and incorporate them into your own …
3 min read
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Look no further if you're wondering what types of videos or stories you should create for your environmental nonprofit or cleantech company. Investing in evergreen …
5 min read
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Do you have at least two apps on your smart TV: Hulu, Amazon Prime, Netflix, HBO Max, Disney+, or AppleTV? If you’ve answered yes, you’re …
6 min read
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Brand films are not just for for-profit organizations; nonprofits can also use them to advance their mission and impact. Your team may have already experimented …
3 min read
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Are visitors confused about what your organization stands for? It’s not because you do too many things. It’s because your core message isn’t clear enough. …
5 min read

BairStories

We craft story-driven marketing videos for environmental organizations that elevate empathy, community, and funding.

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