Human-centered stories that inspire empathy, community, and funding for your environmental mission.

STORYTELLING TIPS

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Too Many Hats,
Too Little Time.

Your board demands clarity as funding fades.

And to top it off.

The steady pull in multiple directions makes promoting and communicating your organization harder.

But you gotta do something, right?

So, you fall back on technical jargon and statistics that fail to engage your audience.

But there's a better way.

Emotive storytelling can frame your mission, deepen support, and deliver ongoing results.

Through emotive storytelling, we help Communications Directors like you elevate empathy, community, and funding.

Curious how we do it?

Touch the Heart First.
Move the Mind Second.

Story-Driven Marketing Videos

Trying to create stories and content that engage your audience (including donors), on top of managing programs and your team, is a ticket to burnout city.

Our documentaries and video stories help you raise awareness and build trust to deeply connect with your people.

Storytelling Consulting

Being misunderstood is wack and annoying. Plus, squeezing every single point into your stories waters down your message.

Our storytelling consulting sessions transform your complex mission into easy-to-understand stories that best represent you.

VIEW OUR PROCESS

Stories We've Told

Result: Funding

Raised $2,500 from in-person civic club meetings.

Result: Advocacy

Secured ongoing state department funding.

Result: Awareness

Landed licensing deals with PBS and WaterBear Network.

Check out more stories -->

Hear From Changemakers Like You

3 Reasons You're Not
A Fit for Us:

3 Reasons Why BairStories Isn't For You

3 Reasons We’re Not the Team for You:

You prefer stats over stories

We're all about capturing hearts, not just heads.

If you insist on communicating by data dumping rather than narrative depth, we won't vibe.

You value transactions over trust

We build stories that deepen relationships between people and companies, not just fleeting attention or cash grabs from donors and investors.

If instant one-off results are more critical than building sustaining relationships with your audience, we're likely not a match for you.

You neglect feelings in business

Our stories are emotive-driven because feelings are part of being human.

We're no match for you if you want to avoid anything personal and stick only to facts and science rather than resonating with people emotionally.

Storytelling Tips to Amplify Awareness & Funding

Storytelling Tips

Audience Engagement: How to Get People to Take Action

Your content quality alone doesn’t always cause low audience engagement or conversion. Weak calls to action (CTAs) can hinder response even with clear and inspiring messages. This article unpacks the importance of CTAs as …

3 min read

Ethical Storytelling: Practical Tips To Avoid Donor Manipulation

Is storytelling manipulative, especially when it stirs emotions for donations? Heck, if storytelling is manipulative, we need to shut down BairStories like yesterday because we specialize in emotive storytelling. But hold on a second, …

5 min read

Video Marketing for Small Business: Why Vs What-Based Stories

Two key storytelling approaches in small business video marketing can elevate your strategy: why-focused and what-focused narratives. Understanding these differences is crucial for your small business communications strategy, guiding when and how to use …

3 min read

View more stoytelling tips -->

Frequently Asked Questions

Storytelling Tips For You

Storytelling Tips for You

Storytelling Tips

What's your storytelling approach?

We move minds by touching hearts, revealing the deeper meaning in real moments. Our people-focused stories create emotional impact, fostering understanding and empathy. We believe facts and figures are meaningless without the context of a compelling narrative.

Why are you so expensive?

Looking for the cheapest option? We're not a fit. If these numbers are outside your budget, we get it. Check out our free storytelling guide and resources!

Emotive storytelling films start at $16,000
Story Consulting sessions are $3,000
Simple fixed-scope projects are $5,000 - $10,000

Can storytelling benefit us, even without video marketing?

Yes! Storytelling is more than video. It's about finding your voice and messaging. Our Storytelling Consulting helps you cut through the noise, especially in complex sectors like environment justice. Even without video plans, a session clarifies your message and strengthens community alignment.

How long does a project take?

Project timelines vary: simple fixed-scope projects (1.5-2 months), emotive films (2-3+ months), and story consulting (2-hour workshop).

Can you film my event?

Oh no! We focus on storytelling, not event coverage — unless it's part of the bigger story we're telling.

Do you only work with environmental organizations?

We partner with the right fit. While we occasionally work with other great organizations, our focus is environmental groups.

Transform Facts Into Emotive Stories

SHOW ME HOW YOU DO IT

BairStories

We human-centered stories that inspire empathy, community, and funding for your environmental mission.

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