Vulnerability is often seen as a sensitive topic. But what if nonprofit and for-profit organizations embraced it in their communications? In this article, we'll explore the power of vulnerability and how you can harness …
Are you looking for flexible funding to tell your organization's stories? Good news! These media grants for video storytelling are available for nonprofit organizations like yours. Some grants are geared to filmmakers for a …
Two key storytelling approaches in environmental nonprofits video marketing can elevate your strategy: why-focused and what-focused narratives. Understanding these differences is crucial for your nonprofit communications strategy, guiding when and how to use each …
You believe you need to tell your organization's stories, but you're unsure where to start or which specific stories to tell. Effective storytelling means telling the right story at the right time. This article …
Creating content is like building a bridge to connect with your audience. However, too often, the focus is solely on results like increasing donations or boosting sales. That perspective can make you lose sight …
Storytelling shouldn't be another thing that weighs you down. It's not another trend in marketing tactics. You already tell stories daily when you share your experience. So, let's simplify storytelling with these five basic …
Are you only focused on short-form content? You may miss opportunities to share your organization's impact and values through long-form video content. Maybe this isn't you, but I bet you've said, "We need more …
Many environmental organizations face the challenge of creating compelling stories that truly resonate and drive fundraising success. If you're anything like our clients before working with us, you're probably frustrated that your fundraising videos …
One of the biggest storytelling mistakes you can make is putting the wrong person on camera. To avoid this mistake, the following climate storytelling technique will help you find people with a strong desire, …
Is your cleantech company unsure about using storytelling for marketing? You might believe in the power of storytelling, but your board or company leaders might not. This article addresses major concerns about cleantech storytelling, …