Written by: Danami-Maurice Champion
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The Enormous Power of Vulnerability in Brand Storytelling

Vulnerability is often seen as a sensitive topic. But what if nonprofit and for-profit organizations embraced it in their communications? In this article, we'll explore the power of vulnerability and how you can harness …
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4 min read
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10 Powerful Grants to Fund Your Nonprofit Video Storytelling

Are you looking for flexible funding to tell your organization's stories? Good news! These media grants for video storytelling are available for nonprofit organizations like yours. Some grants are geared to filmmakers for a …
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5 min read
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Video Marketing for Environmental Nonprofits

Two key storytelling approaches in environmental nonprofits video marketing can elevate your strategy: why-focused and what-focused narratives. Understanding these differences is crucial for your nonprofit communications strategy, guiding when and how to use each …
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3 min read
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6 Useful Story Types Environmental Organizations Need to Tell

You believe you need to tell your organization's stories, but you're unsure where to start or which specific stories to tell. Effective storytelling means telling the right story at the right time. This article …
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4 min read
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How to Build Powerful Relationships Through Content Marketing

Creating content is like building a bridge to connect with your audience. However, too often, the focus is solely on results like increasing donations or boosting sales. That perspective can make you lose sight …
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4 min read
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Nonprofit Storytelling Made Easy with These 5 Story Elements

Storytelling shouldn't be another thing that weighs you down. It's not another trend in marketing tactics. You already tell stories daily when you share your experience. So, let's simplify storytelling with these five basic …
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5 min read
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Why Not Use Both Short and Long-Form Video Content?

Are you only focused on short-form content? You may miss opportunities to share your organization's impact and values through long-form video content. Maybe this isn't you, but I bet you've said, "We need more …
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4 min read
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Why Your Fundraising Video Lacks An Emotional Punch

Many environmental organizations face the challenge of creating compelling stories that truly resonate and drive fundraising success. If you're anything like our clients before working with us, you're probably frustrated that your fundraising videos …
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5 min read
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Must-Use Climate Storytelling Technique for Your Video Success

One of the biggest storytelling mistakes you can make is putting the wrong person on camera. To avoid this mistake, the following climate storytelling technique will help you find people with a strong desire, …
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4 min read
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3 Cleantech Storytelling Concerns & How to Overcome Them

Is your cleantech company unsure about using storytelling for marketing? You might believe in the power of storytelling, but your board or company leaders might not. This article addresses major concerns about cleantech storytelling, …
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6 min read

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