Written by: Danami-Maurice Champion
You've been here before. Low engagement and donor response feel minimal. The board questions why the $12,000 nonprofit video production you commissioned only got 237 views. Additionally, to make things worse, other organizations with …
Are you story envious? Perhaps you’ve watched your peer's environmental organization's latest video. You felt impressed by how the work came to life and desired that, too. You admit your organization doesn’t do a …
You don’t need to sit in the room during nonprofit strategic planning to feel its positive or negative impact. When BairStories started in 2022, I was trying to find our way. No formal roadmap. …
Given the packed room, $15K budget, and months of planning for what she hoped would excel her nonprofit video engagement, Luna had high hopes. But three minutes into the video premiere, the audience at …
David stretched out over a borrowed couch, watching his daughter eat. A month ago, he didn’t know how he would explain to her that there would be no turkey this year. They ate together …
Funders and nonprofits underfund storytelling because they mistake it for decoration instead of direction. Nonprofits say they care about storytelling, but they mean a program video here, a social post there, maybe a stylized …
It's frustrating to produce conservation planning videos that receive only a few likes, yet people aren't connecting. Most conservation planning videos often fail to ignite curiosity and interest because they're boring. These videos share the outcome but …
What’s a question you’re asked often? For me, it’s: “How did you begin working with environmental organizations?” So far, I’ve yet to tire of answering it. The answer is part of my testimonial of how my …
Many stories go untold because there’s no system to collect them. You may track outcomes, but the human side is missing. A story bank solves this. This article will walk you through some options …
Have you ever walked into a room and seen a chaotic bookshelf—books stacked willy-nilly, with no rhyme or reason? Or worse, a room with no shelves at all? Equally, the marketing of some Nonprofits …
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