Written by: Danami-Maurice Champion
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How to Collect Stories for Your Nonprofit

Many stories go untold because there’s no system to collect them. You may track outcomes, but the human side is missing. A story bank solves this. This article will walk you through some options …
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6 min read
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Simple Content Library to Improve Your Video Storytelling

Have you ever walked into a room and seen a chaotic bookshelf—books stacked willy-nilly, with no rhyme or reason? Or worse, a room with no shelves at all? Equally, the marketing of some Nonprofits …
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8 min read
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Shatter Cringe-Worthy Marketing With A Useful Content Strategy 

A content strategy helps nonprofits create clear, impactful messaging aligned with their mission. When you're overwhelmed with work, marketing often gets sidelined or feels scattered and ineffective. But hey, there’s no shame or shade …
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8 min read
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Get People to Open Up in Storytelling Interviews

Whether this is your first interview or your first time chatting with your interviewee, this article will guide you on how to get people to open up in storytelling interviews and share with emotional depth. I …
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6 min read
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Empower Your Team to Gather Stories Without Being Extractive 

You respect others and desire to build trust and meaningful relationships. As a leader, you want to gather stories without being extractive, empowering your team to avoid harmful practices and build a culture of …
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14 min read
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Ask These Impact Story Interview Questions that Never Fail

Impact stories are credibility for your organization’s work. Imagine the data report coming alive. However, you must ask the correct impact story interview questions to draw out strong testimonial stories. These questions are best suited for …
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4 min read
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When Facts Fail, It’s a Chance to Embrace Acceptance

During a presentation on emotive storytelling, someone raised a question that touches anyone working to change behavior—especially in environmental, nonprofit, and advocacy spaces. A poised gentleman asked, "What happens when people emotionally believe something …
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4 min read
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Top Video Production Companies in Minneapolis for Nonprofits

Searching for a new video partner is like online dating – lots of awful profiles before you find a worthy match. This guide will save you time by highlighting the top video production companies …
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5 min read
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Two Climate Storytelling Approaches with Unique Results

Climate change storytelling is a powerful tool to communicate the urgency and impact of environmental issues. But how you tell the story can make a big difference. This article explores two approaches: presenting and …
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5 min read
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Ethical Storytelling: Practical Tips To Avoid Donor Manipulation

Is storytelling manipulative, especially when it stirs emotions for donations? Heck, if storytelling is manipulative, we need to shut down BairStories like yesterday because we specialize in emotive storytelling. But hold on a second, …
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5 min read

BairStories

We craft story-driven marketing videos for environmental organizations that elevate empathy, community, and funding.

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