Written by: Danami-Maurice Champion
Frameworks are invaluable. They give us the confidence to craft stories that resonate, especially in the challenging nonprofit landscape. But here's some food for thought—could popular formulas like StoryBrand inadvertently perpetuate white saviorism for …
Tailoring your call to action (CTA) according to your relationship stage with your audience can significantly boost its effectiveness. In a previous article on How to Get People to Take Action, we discussed why …
Your content quality alone doesn’t always cause low audience engagement or conversion. Weak calls to action (CTAs) can hinder response even with clear and inspiring messages. This article unpacks the importance of CTAs as …
We've analyzed the top Google ranking articles on video production costs, and here's what we learned: video costs alone don't answer the questions, "What do I get for my money?" or "Who should I …
Community-Centric Fundraising (CCF) is more than a buzzword—it's a movement. CCF shifts the focus from individual missions to the greater good of the community. If you're ready to embrace equity and social justice in …
Have you ever wondered why your nonprofit cannot connect personally with individual donors? You might feel confident about your corporate donors, but your campaign messaging seems flat regarding individuals. You might be facing a storytelling …
Have you ever chosen a cheaper option only to regret it? This frustration often comes from not considering the hidden value. The same applies when investing in video storytelling for your nonprofit or for-profit …
As the fiscal year wraps up, you need a compelling video to share your environmental impact success stories. But with budgets tighter than ever, how can you make it happen? This is where using …
Before you start deep dive into the pool of googling video production companies near me, it's crucial to identify what to look for and avoid. Whether you're new to hiring a video production company …
Vulnerability is often seen as a sensitive topic. But what if nonprofit and for-profit organizations embraced it in their communications? In this article, we'll explore the power of vulnerability and how you can harness …
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