Vulnerability is a sensitive topic for good reasons. But what if nonprofits embraced it but for how they communicate? In the article, I want to share the benefits of vulnerability and how you can …

Nonprofits may feel a sense of skepticism and uncertainty about how to implement personal storytelling strategies. You may believe in the power of personal storytelling, but your Board of Directors or Executive Director doesn't. …

Have you ever watched a video story by an organization, and it was blah? I mean, you felt nothing but boredom. This feeling is the opposite of emotive stories. When we say emotive or …